K-Pop's Grammy Race: Rosé vs. Demon Hunters - First Ever Nomination? (2025)

Picture this: K-pop is on the cusp of making history by claiming its very first Grammy Award, and the contenders are a sensational solo star from BLACKPINK and a fictional ensemble from an animated blockbuster. It's a moment that's got fans buzzing with excitement and anticipation – but here's where it gets controversial: could this finally shatter the glass ceiling for K-pop artists in the prestigious Recording Academy, or is the industry still holding onto old biases? Let's dive into the details and unpack what this all means for music lovers everywhere.

We're talking about the 68th Annual Grammy Awards, scheduled for February 1, 2026, with nominations dropping on November 7. Voting is already underway, and two standout tracks have been entered into the competition, according to a fresh report from Yonhap. On one side is 'APT.' by Rosé from BLACKPINK, and on the other is 'Golden' by the fictional group HUNTR/X from the Netflix series KPop Demon Hunters. Both are aiming for the top in the Record of the Year and Song of the Year categories – categories that honor exceptional recordings and compositions, making them some of the most coveted spots on the ballot.

To give you a bit of context for beginners, the Grammys are the music industry's biggest night, recognizing achievements in recording. For K-pop, which blends catchy pop with intricate performances and global appeal, this could be a game-changer. Rosé's full album, 'rosie' – featuring the Bruno Mars collaboration 'APT.' – has also been submitted for Album of the Year. Similarly, the accompanying soundtrack from KPop Demon Hunters is vying in that same album category. This setup allows the Recording Academy to evaluate the overall body of work, from singles to full projects.

Now, let's zoom in on the artists behind these submissions. HUNTR/X isn't your typical band; it's a group of animated characters brought to life by real vocal talent. EJAE, Audrey Nuna, and Rei Ami lend their voices to these digital demons, adding soul and energy to the Netflix animation. And guess what? Their series has skyrocketed to become Netflix's most-watched film ever, drawing in millions with its mix of action, music, and fantasy. The trio's hit song 'Golden' got its big break with a fun cameo on Saturday Night Live alongside Bad Bunny, and they recently delivered their debut full televised performance on The Tonight Show Starring Jimmy Fallon. Imagine blending viral animation with live TV magic – it's a fresh twist that could redefine how we think about music collaborations.

Shifting gears to Rosé's side of the story, 'APT.' has been a monster hit, racking up over 2 billion views on YouTube – a first for any of her solo releases! This milestone came hot on the heels of her groundbreaking win as the first-ever Korean act to snag Song of the Year at the MTV Video Music Awards. Since dropping in October, the track smashed records and charted at the top, even becoming the quickest K-pop song to hit one billion streams on Spotify. For those new to this, streaming platforms like Spotify measure listenership, and breaking these records means massive global reach and fan love.

Critics are raving too: 'APT.' landed on NME's list of the 50 best songs of 2024 and took second place in their top 25 K-pop tracks of the year. Reviewer Sara Delgado praised it for cleverly weaving in elements from Toni Basil's 'Mickey' with a super-catchy, funky chant – calling it a masterclass in launching a solo career. It's examples like this that show how K-pop often innovates by sampling old classics into new bangers, making music more accessible and fun for everyone.

Rosé isn't alone in this Grammy push; she's part of a wave of K-pop talent submitting entries. Acts like SEVENTEEN, Stray Kids, Ateez, Riize, and Tomorrow X Together are in the mix, along with groups such as BLACKPINK, TWICE, KATSEYE, aespa, IVE, and LE SSERAFIM. Solo stars Jennie, Jisoo, Lisa, Jin, J-Hope, and RM are also throwing their hats into the ring. This collective effort highlights K-pop's growing influence – but here's the part most people miss: with so many submissions, is there a chance of oversaturation, or does it prove K-pop's undeniable mainstream appeal?

Speaking of changes, the Recording Academy is shaking things up for the 2026 Grammys. They've overhauled rules for Best New Artist, aiming for fairer recognition of emerging talents, and split the country music category into Best Traditional Country Album and Best Contemporary Country Album. Previously, it was just one broad category, which Beyoncé dominated this year. To clarify, this move gives more nuance to genres, ensuring diverse styles get their spotlight – think folk-infused roots versus modern pop-country fusions.

They've also added a dedicated category for Best Album Cover, emphasizing the artistry in visual design. These tweaks show the Grammys evolving to better reflect today's music landscape, but some argue it might dilute the prestige of classic categories. Either way, it's sparking debates about whether such changes truly level the playing field.

Looking back at the 2025 Grammys for perspective, Beyoncé made waves with 11 nominations, becoming the most nominated artist ever. She clinched Album of the Year for 'Cowboy Carter' – her first in that slot – showcasing her powerhouse impact. Kendrick Lamar was the night's big winner, grabbing five awards, including Record of the Year and Song of the Year for 'Not Like Us,' plus Best Rap Performance, Best Rap Song, and even Best Music Video. Charli XCX triumphed in dance categories with 'Von Dutch' and 'Brat,' Sabrina Carpenter won Best Pop Solo Performance for 'Espresso,' and Justice with Tame Impala took Best Dance/Electronic Recording for 'Neverender.'

As we wrap this up, think about it: Is this the year K-pop finally gets its Grammy glow-up, or will traditional barriers hold? Do you believe animated voices deserve the same stage as live performers, or is there something inherently 'real' about human artistry that counts more? Share your thoughts in the comments – do you agree that Rosé and HUNTR/X are poised for victory, or is this just another hype cycle? And what about the Grammy changes: are they inclusive progress, or a risky gamble that might confuse voters? We'd love to hear your take – let's discuss!

K-Pop's Grammy Race: Rosé vs. Demon Hunters - First Ever Nomination? (2025)
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