Curriculum – BS in Business Analytics and Artificial Intelligence | Naveen Jindal School of Management (2024)

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Explore the UT Dallas BS in Business Analytics and Artificial Intelligence Degree Plan

The Bachelor of Science in Business Analytics and Artificial Intelligence at the Naveen Jindal School of Management requires 120 semester credit hours to complete the program. For the latest information about academic degree plans, course catalogs and course information, please visit the BS in Business Analytics and Artificial Intelligence page of the UT Dallas Undergraduate Catalog for the most updated curriculum details.

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Curriculum – BS in Business Analytics and Artificial Intelligence | Naveen Jindal School of Management (1)

Degree Plan Highlights – BS in Business Analytics and Artificial Intelligence

“SCH” indicates “Semester Credit Hours.”

9SCH

Elective Requirements

9 semester credit hours

4years

Time to Completion

4 years full time

*These details apply to the most recent catalog. Catalogs from previous years are available online at the main UT Dallas Catalog page. Please contact the JSOM Academic Advising Office if you have further questions. See catalog for course requirements.

BS in Business Analytics and Artificial Intelligence Tracks

See Business Analytics and Artificial Intelligence Guided Electives in the UT Dallas catalog for course requirements for each track.

The Marketing Analytics concentration focuses on learning skills necessary for using data to gather deeper consumer insights, optimizing marketing objectives and in general achieving a higher return on investment. This is done by finding patterns and valuable actionable insights from marketing data such as retail transaction data or social media platforms. Including identifying trends, analyzing customer feedback and understanding customer behavior to best target future marketing efforts for businesses to drive profitability.

See Marketing Analytics Track courses in the catalog listing.

The Operations and Supply Chain Management concentration focuses on using analytics to make data-driven decisions to improve operational efficiency and manage supply chain distribution for business across various domains and industries. Students who pursue this concentration learn to apply analytical concepts in diverse areas in supply chain industry such as integrated supply chain management, project management and inventory management to name a few.

See Operations and Supply Chain Management Track courses in the catalog listing.

The Finance and Risk Analytics concentration is recommended for students interested in using analytics to aide financial institutions by providing data-driven solutions for efficient risk management, profitable portfolio and insurance management with the use of advanced quantitative modeling techniques.

See Finance and Risk Analytics Track courses in the catalog listing.

The Information Technology concentration focuses on learning key fundamentals of business system and network designs, use of information technology to optimize business outcomes and implementing best practices in the Cybersecurity domain.

See Information Technology Track courses in the catalog listing.

The Data Science concentration focuses on advancing the knowledge of data analytics into more complex forms of statistical modeling for machine learning and artificial intelligence applications such as Generative AI, Natural Language Processing and Big Data technologies in business.

See Data Science Track courses in the catalog listing.

Students who pursue this concentration have the flexibility to apply their analytical knowledge and skills to diverse areas not limited to business domains of Marketing, Finance, Supply Chain, or IT, but also in areas of Litigation, Social Sciences, Sports Analytics and many more.

Curriculum – BS in Business Analytics and Artificial Intelligence | Naveen Jindal School of Management (2)

Business Analytics and Artificial Intelligence Capstone Course

All Business Analytics and AI students are required to complete a project-based capstone course (UTDsolv). Students work in teams to apply the skills and concepts they have learned throughout the program to complete a company-sponsored project. Their ability to apply what they have learned and explore new possibilities drives the success of the project. Students work directly with company sponsors, faculty members and their peers.

Chat with the JSOM Question Desk

Our Question Desk service is available Monday – Friday from 8 a.m. – 5:30 p.m. to address any general questions you might have about JSOM, for example:

  • Who to contact to get information about degree plan and course registration?
  • Where to find information about academic policies?
  • How to sign up for an internship?
  • How to contact the program, a director or a faculty member?

JSOM Question Desk

Curriculum – BS in Business Analytics and Artificial Intelligence | Naveen Jindal School of Management (3)

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Before you apply, get familiar with the application process for Jindal School of Management undergraduate programs at UT Dallas.

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Curriculum – BS in Business Analytics and Artificial Intelligence | Naveen Jindal School of Management (2024)
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